Located at Miden Avenue, the Johnnie Walker Whisky's advertisement caught my eye at once.Miden Avenue is a well-know "Alcoholic Place" in Tsim Sha Tsui, Kowloon that many people go there for happy hour and chill with friends, the billboard advertisement was really big that it even occupied 15th floors height of a building and it was located at the main entriance of Miden Avenue.
The background color was sharp enough to highlight the product, the advertisement is really success to draw the peoples' attention that it contains no special texual and which made people more focus on the product shoot itself.
According to Kress(1996), "One is obvious to anyone who looks at a computer screen: the visual is there, and the possibilities even of producing written text focus on visual aspects- font-types much more so than did the former technology of typewriters and typesetting, most of the audiences would like to enjoy the internet media more than the traditional media because of the interaction. By looking at the screen and clicking the mouse, the users and the audiences would tend to an "F" shape pattern as the previos post mentioned before. 
Johnnie Walker's Website is an innovative webpage that involve users interaction with the computer and as one of the promotion item for its brand as well.
By clicking into the the Johnnie Walker's Website, users may click on those advertisement / TV Commerical their own.
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